What’s your Google Ads strategy?

In short, we help you win more quality traffic and conversions. How? 

To start, we recommend you begin using the Search Network campaign, meaning your ads appear on Google search to start. 

The strongest Google Ads campaign works alongside an SEO campaign because it means we’ll have completed keyword research and competitor analysis already to find the best keywords to target. And as your web pages will have been optimised for SEO, you’ll enjoy a strong Quality Score by connecting those target keywords and our expertly written ads with your optimised pages. 

Next, we’ll determine your customer’s average lifetime value (CLV). When we know what an average customer is worth, we can determine how much to spend on each ad click without risk. 

Finally, with an ex-Google employee as our in-house Google Ads specialist, we’ll recommend a custom budget for your ads and start with a limited spend. When we see success, we can confidently scale up your budget to drive predictable results without putting your business at risk.