Yes and no. Google is constantly updating its algorithm to provide the most accurate and relevant results for search engine users. That means you can’t rely on SEO strategies that worked last year if you want to stay relevant. 

In 2020, Google introduced Core Web Vitals as a set of user-focused metrics to measure the “health” of a web page. Covering content load speed, interactivity, and visual stability, Google has been tweaking its algorithm to ensure top-ranking sites have content that loads fast, entices clicks, and doesn’t break or lag. 

Keep in mind, just because Core Web Vitals is now measured and checked by Google, creating user-friendly websites should always be a priority, so while the metric has a fancy name, the practice of putting your site visitors first has always been good for SEO.

Get Started